Joanne McCormack is an established ‘fat’ advocate and nutritional specialist who wanted a website and blog to promote her lifestyle and healthy way of living. The responsive website contains recipes, a weekly meal planner and lots of reading material references to help persuade people to ditch the starches and eat more of the right fat.
As part of United Utilities’ programme to link West Cumbria via a major new pipeline from Thirlmere Waters, Fuzzy Duck developed a website and film campaign to engage with stakeholders and the local public; outlining the benefits and explaining the impacts the seven year project has on the community and the environment.
The film campaign focuses on the work United Utilities has throughout its history in Cumbria. From the groundbreaking achievement of reservoir and aqueduct construction in the Victorian era to the future aqueduct being built from Thirlmere Reservoir to West Cumbria, the campaign aims to show customers how tirelessly United Utilities works to keep water supply, clean and constant.
The site was designed and built in an editable format, so the team could adapt and evolve the content as the programme developed.
Getting you active…
Get Yourself Active is a partnership led by Disability Rights UK, funded by Sport England and delivered by Leicester Centre for Integrated Living and Cheshire Centre for Independent Living. They aim to work with the health & social care and sports sectors, to develop better opportunities for disabled people to get active.
We created an interactive website and video campaign for the launch of ‘Get Yourself Active’. To cater for the different key audiences that will use the site, the website utilises sign-posting to guide the user to the information they require. By prompting the user to click on designated links, they can access content across a single non-linear webpage, rather than having to navigate a series of webpages; confusing and potentially dis-orientating the user.
As part of our dedication to make the website work for all users the website went through 3 rigorous rounds of user tests, over a two-month period before going live.